Dubai just hosted the 22nd edition of GulFood, the world’s largest annual food and hospitality show. The event took place from February 26 to March 2, 2017 and INC participated with its Nuts and Dried Fruits Pavilion. It was in fact the first time for the INC Pavilion to be featured in the Middle East.Launched as a biennial trade fair in 1987, GulFood has grown dramatically to reach more than 120 countries annually, embracing 5,000 local, regional and international exhibitors to showcase those food trends and innovations shaping the future worldwide. Around 95,000 visitors passed through the eight food sectors including, among others, pulses, grains and cereals, beverages, dairy and world food.Among all of them, nuts and dried fruits were also represented thank to the INC Pavilion. The space, of 108 m2, hosted 12 co-exhibitors’ booths of 6 m2 each, following the design already displayed in the past editions of Anuga and SIAL-Paris. Once again, the facility served its main purpose of becoming a continuous trading hub for the nut and dried fruit business, with hundreds of commercial and also informal meetings and contacts being held both at the co-exhibitors’ booths and at the hospitality area.The Pavilion therefore turned the ZA’ABEEL Hall 3 Stand Z3-A20 of GulFood 2017 into a vivid and lively place, with a non-stop flow of visitors willing to do business and network with top industry leaders. Activity and contacts were remarkably numerous during the two “Happy Hour” events held on February 26 and March 1. Both events drew a great number of attendees and this new INC concept served to promote meetings in a different and more relaxed atmosphere.Find a full gallery of pictures of the INC Pavilion at GulFood in our Flickr album.Globally, the Pavilion included the representation of 10 different nationalities (USA, Germany, UK, Italy, Netherlands, France, Turkey, Chile, China and Iran) among its co-exhibitors. Hence several languages, cultures and religions coexisted at the site for 5 days, reinforcing the global umbrella represented by INC for the entire nut and dried fruit industry across the globe.The INC Pavilion is already planning to attend GulFood 2018. BOOK YOUR SPACE NOW! Download the application form HERE. Remember that our space is limited. Don’t miss your chance!After its presence in Dubai’s GulFood, the INC Pavilion will next be seen on the forecoming edition of Anuga, to be held in Cologne (Germany) between October 7 and 11 2017.Please note that the available space at the INC Pavilion for Anuga 2017 is already complete. However, for those who are interested, there is still the possibility to book a cocktail sponsorship during the event. Download the application here.